According to a recent analysis by Emergen Research, the global back and neck massager market size was UAD 9.19 Billion in 2020 and is expected to reach USD 16.15 Billion in 2028 at a CAGR of 7.2%. Increasing prevalence of chronic pain due to aging or inappropriate lifestyle preferences, growing awareness regarding benefits of massagers coupled with increase in number of massage parlours and physiotherapy centres are the key factors driving back and neck massagers market revenue growth.

The report focuses on current and future market growth, technological advancements, volume, raw materials, and profiles of the key companies involved in the market. The report provides valuable insights to the stakeholders, investors, product managers, marketing executives, and other industry professionals.

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Competitive Terrain:

The global Back and Neck Massager industry is highly consolidated owing to the presence of renowned companies operating across several international and local segments of the market. These players dominate the industry in terms of their strong geographical reach and a large number of production facilities. The companies are intensely competitive against one another and excel in their individual technological capabilities, as well as product development, innovation, and product pricing strategies.

The leading market contenders listed in the report are:

Fujiiryoki, Panasonic, INADA, HoMedics, Human Touch, Cozzia, SKG, Beurer, Breo Technology, and MedMassager

Key market aspects studied in the report:

Market Scope: The report explains the scope of various commercial possibilities in the global Back and Neck Massager market over the upcoming years. The estimated revenue build-up over the forecast years has been included in the report. The report analyzes the key market segments and sub-segments and provides deep insights into the market to assist readers with the formulation of lucrative strategies for business expansion.

Competitive Outlook: The leading companies operating in the Back and Neck Massager market have been enumerated in this report. This section of the report lays emphasis on the geographical reach and production facilities of these companies. To get ahead of their rivals, the leading players are focusing more on offering products at competitive prices, according to our analysts.

Report Objective: The primary objective of this report is to provide the manufacturers, distributors, suppliers, and buyers engaged in this sector with access to a deeper and improved understanding of the global Back and Neck Massager market.

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Market Segmentations of the Back and Neck Massager Market

This market is segmented based on Types, Applications, and Regions. The growth of each segment provides accurate forecasts related to production and sales by Types and Applications, in terms of volume and value for the period between 2022 and 2030. This analysis can help readers looking to expand their business by targeting emerging and niche markets. Market share data is given on both global and regional levels. Regions covered in the report are North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Research analysts assess the market positions of the leading competitors and provide competitive analysis for each company. For this study, this report segments the global Back and Neck Massager market on the basis of product, application, and region:

Segments Covered in this report are:

• Type Outlook (Revenue, USD Billion; 2018–2028)

  • Manual Massagers
  • Vibrating Massagers
  • Impulse Massagers
  • Others

• Patients Outlook (Revenue, USD Billion; 2018–2028)

  • Adult
  • Older People
  • Baby

• Application Outlook (Revenue, USD Billion; 2018–2028)

  • Household
  • Hospital
  • Others

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Major Geographies Analyzed in the Report:

• North America (U.S., Canada)
• Europe (U.K., Italy, Germany, France, Rest of EU)
• Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)
• Latin America (Chile, Brazil, Argentina, Rest of Latin America)
• Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

ToC of the report:

Chapter 1: Market overview and scope

Chapter 2: Market outlook

Chapter 3: Impact analysis of COVID-19 pandemic

Chapter 4: Competitive Landscape

Chapter 5: Drivers, Constraints, Opportunities, Limitations

Chapter 6: Key manufacturers of the industry

Chapter 7: Regional analysis

Chapter 8: Market segmentation based on type applications

Chapter 9: Current and Future Trends

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